International letters of credit are very confusing financial
instruments for most people. The concept is to arrange for a simultaneous
delivery of goods and collection of payment. If you bank at a larger commercial
bank, your bank has correspondent relationships with banks in other countries.
The company or person buying from you in the other country will go to his or her
bank and take out a letter of credit (preferably non-revokable). The letter of
credit can only be cashed if the bank verifies that the goods you shipped
arrived in an acceptable fashion (i.e. not damaged, cleared customs if that is
also part of your deal, with the proper shipping documents, etc.). The shipping
documents state that there is a "lien" drawn against the letter of
credit, so the goods can only be released upon presentation of the letter.
The foreign bank protects both you and your customer by finalizing payment.
It forwards the documents to your bank, which reviews the documents, and submits
a claim on your behalf to draw against the letter of credit. The foreign bank
transfers the money to your bank, which deposits it into your account. Neither
merchant (you or the foreign company you sell to) have the chance to default on
the other, since the banks are "trustees" that assure execution of the
deal is completed once the documents are approved by both parties.
Many American companies prefer to receive payment either in advance or C.O.D.
(Cash On Delivery) via an irrevokable international letter of credit. As trust
builds between you and your counterpart, you might consider extending limited
credit terms, say net 120 days up to a certain amount. Most of the decision to
extend credit will depend on what part of the world you are dealing with (the
old communist block such as Russia and many African countries have reputations
for extensive fraud), and also on personal assessments of the individuals you
are working with.
Interestingly, the broader and more far flung your global trading, the more
personal you need to get. You need to assess the individuals you are dealing
with for cross-cultural understanding of business arrangements and personal
integrity. Do they have the commitment to market your product, pay and deal with
you honestly, and other highly personal attributes? The best way we know how to
do this is to look over your potential global partners in person. In other
words, you must visit and spend some time with them, face to face.
The federal government is willing to help arrange meetings, locate
prospective agents and customers, and even subsidize part of your global
advertising via trade fairs and other US Commerce Department programs. But the
bottom line is: Know who you are dealing with. You cannot rely on a common
understanding or agreement to adhere to our laws or to accept our ideas of
morality.
Part of getting paid involves the risks associated with delivery of the
goods. To help you with this, the federal government created the Export-Import
Bank (EXIMBANK - really a government agency, not a bank: www.exim.gov). This agency will lend to foreign
buyers of US goods, and provide loans to US companies that are involved in
exporting. In addition, the EXIMBANK offers export credit insurance for
commercial and political risk. So, if you ship to a country where the goods
suddenly get expropriated on the docks by a newly empowered regime, the EXIMBANK
will reimburse you.
Another similar agency is the Overseas Private Investment Corporation (OPIC: www.opic.gov), which is also really a government
agency. OPIC provides loans and loan guaranteees and investment insurance for
sales by small businesses to a selected 140 countries. It also insures USA
business investments overseas against political violence, inconvertibility of
currency, and expropriation.
OPIC also has a Small Contractor's Guarantee Program to help small
contractors and construction companies obtain financing for foreign projects.